New Sales & Marketing Manager at Sidem focuses on further expansion

Sidem, the European specialist in steering and suspension parts, has been working with a new Sales & Marketing Manager for a couple of weeks now. Philippe Carels comes from the chemical sector. For Sidem, he detects opportunities particularly in customer intimacy, tight partnerships with our worldwide customers, and AI-based data management.

Focus on data management and high quality standards 

As a producer of premium steering and suspension parts, we want to support our partner distributors. Focusing on data management allows us to expand our portfolio together and enables us to strengthen our brand position among workshops, car technicians and mechanics. Further integration in the world of Sidem as an independent SME-directed manufacturer of steering and suspension parts is the goal,” says the brand new Senior Sales & Marketing Manager. “We are always focused on the highest quality. Quality cannot only be found in our products, but also in know-how, data, stakeholders and people,” concludes Carels.

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